Lamongan Regency is a regency in East Java province that has promising potential in tourism and agriculture. The more dominant potential in Lamongan Regency is from pond farming. but in Lamongan Regency does not yet have a brand identity for this potential. One way to introduce the potential in Lamongan Regency is by doing city branding. https://spencertifieders.shop/product-category/boomboxes/